The makers of the forthcoming fantasy drama The Vvaan have released a new song, "Chhathi Maiya", which they say is the first song in mainstream Hindi cinema dedicated to Chhath Puja. The track is written and performed by composer-singer Vishal Mishra, with lyrics by Kaushal Kishore, and features actor Tamannaah Bhatia as the central on-screen presence.
Creators frame the song as cultural milestone
Released under the Zee Music label, the number is being promoted by the film's team as a devotional anthem that honours rituals associated with Chhath, a festival observed primarily in Bihar, Uttar Pradesh and Jharkhand. The promotional material positions the song both as a narrative element within the fantasy film's folklore and as a standalone expression of regional spirituality brought to a pan-Indian audience.
“It feels surreal to be a part of The Vvaan and bring to life the pride of Bihar and Patna by celebrating Chhath for the first time on the big screen of Indian Film Industry through ‘Chhathi Maiya’ song,” Tamannaah said, according to the original report.
Composer and vocalist Vishal Mishra described the project in similar terms, calling it a personal and cultural milestone. He is reported to have said that the song is a small offering dedicated to his people and expressed the hope that the cultural beauty of Chhath reaches wider audiences: “My only wish is for the beauty and fragrance of our culture to travel to every corner of the world… ‘Chhathi Maiya’ is yours now. Jai Chhathi Maiya.”
What the makers are emphasising
- Regional representation: The team stresses that the track brings the rituals and devotional tone of Chhath into mainstream Hindi cinema.
- Artistic contributors: The song is penned by Kaushal Kishore, sung and composed by Vishal Mishra, with choreography by veteran dance director Chinni Prakash, and features Tamannaah on screen.
- Promotion and placement: Marketed as a devotional centerpiece, the number follows earlier promotional songs for the film and is intended to highlight the film’s folklore elements.
The publicity around the track underlines its devotional tenor and regional specificity, while also tying it to the fantasy world of The Vvaan, wherein the figure of the Van Devi (or similar mythic figure) figures in the film’s lore. The song’s choreography and picturisation are being presented as respectful representations of ritual, while designed to suit cinematic spectacle.
Credits at a glance
| Role | Name |
|---|---|
| Song title | Chhathi Maiya |
| Composer & singer | Vishal Mishra |
| Lyricist | Kaushal Kishore |
| Lead performer (on-screen) | Tamannaah Bhatia |
| Choreography | Chinni Prakash |
| Label | Zee Music |
Industry observers often note the value of authentic regional representation in mainstream cinema, particularly for festivals and rituals that have strong local observance but less frequent screen portrayal. By foregrounding a festival like Chhath, the film’s marketing aims to connect with audiences in states where the celebration is central to cultural life.
At the same time, the claim that this is the "first" Bollywood song dedicated to Chhath has been repeated in promotional copy. The wording used by the film’s team and music label frames the release as a pioneering moment for Hindi cinema’s engagement with the festival; however, such assertions about being the first of their kind are promotional in nature and are part of how the film is being positioned in advance of its wider release.
For viewers and critics, the questions going forward will include how faithfully the song and visuals depict the rituals and whether the sequence enhances the film’s fictional world without reducing a living tradition to mere spectacle. The Vvaan’s makers have signalled an intent to treat the material with reverence while aiming to introduce it to viewers beyond its traditional geographic base.
The song follows a previously released romantic track from the same film and forms part of the ongoing promotions for The Vvaan. Further details about the film’s release date, wider soundtrack and narrative role for the song have not been included in the promotional notes cited in the original report.