Business

Hain Celestial agrees to sell international unit to Aurelius for about $323M

Hain Celestial has struck a deal to sell its international business to private equity firm Aurelius for an estimated $323 million as part of a wider strategy to streamline operations and reduce debt, leaving the company focused on a smaller roster of U.S.-based brands.

Hain Celestial agrees to sell international unit to Aurelius for about $323M
©Illustration AI Rebecca Feldman / we-news.com

Hain Celestial Group has reached an agreement to divest its international operations to global private equity firm Aurelius for approximately $323 million, the New Jersey-based maker of natural and organic packaged foods said Monday. Net proceeds from the transaction are expected to be in the range of $305 million to $310 million, and the sale is projected to close in Hain's fiscal second quarter, which ends Dec. 31.

Deal follows earlier asset sales as company narrows focus

The transaction moves Hain further along a multistep effort to streamline a once sprawling portfolio and pare down debt. The sale covers several well-known international brands, including the Joya and Natumi plant-based beverage lines, Hartley’s jelly and Linda McCartney Foods. After the deal closes, Hain will retain a smaller set of businesses, among them Celestial Seasonings teas, The Greek Gods yogurt and Earth's Best Organic baby food.

Senior company results cited in the sale announcement show the international unit generated about $151 million in sales during the quarter ended June 30, representing roughly 60% of Hain’s total revenue for that period. The business that would remain under Hain’s ownership posted about $112 million in sales in the same quarter.

Metric Amount
Estimated sale price $323 million
Expected net proceeds $305–$310 million
International unit Q4 sales $151 million
Remaining business Q4 sales $112 million

Strategic pivot toward a leaner organization

The sale is the latest in a year of portfolio reshaping for Hain. In February, the company disposed of its North American snacks business — brands such as Garden Veggie Snacks, Terra and Garden of Eatin’ — for $115 million to Canadian manufacturer Snackruptors. The company’s recent moves reflect a deliberate retreat from the broad mix of categories it once managed, refocusing on a narrower set of consumer brands with perceived growth potential.

Industry observers have noted that Hain’s earlier prominence as a go-to natural and organic supplier has been challenged in recent years by increased competition from large food companies and private-label entries that have encroached on the better-for-you aisle. Hain executives have framed the divestitures as steps to simplify the business, shore up the balance sheet and prioritize core areas of growth.

“Completing the transaction announced today would advance o

While the company has not released detailed post-closing strategic plans beyond the brand list it will retain, the transaction reduces Hain’s geographic and product breadth and concentrates its operations around a smaller portfolio of U.S.-centric brands. Management indicated that proceeds will be used primarily to reduce leverage, a priority for investors and creditors after several years of heavy acquisition-led expansion.

  • Buyer: Aurelius (global private equity firm)
  • Seller: Hain Celestial Group
  • Expected close: Hain fiscal Q2 (ending Dec. 31)
  • Proceeds use: debt reduction and simplification of the company

For Aurelius, the acquisition adds a collection of established brands and international operations to its portfolio. For Hain, the sale represents a continuation of a strategy to right-size after years of acquisition-driven growth. The company’s remaining business will be smaller in revenue terms but potentially more focused on categories where management sees stronger competitive positions.

Investors will be watching how quickly Hain can execute its debt-reduction plan and whether the narrower company can regain market momentum in its retained categories. The outcome will also be monitored by competitors and retailers as private equity ownership reshapes distribution and investment patterns for the acquired international brands.

Hain did not disclose additional terms of the agreement, including any transitional support or future licensing arrangements. The company expects the transaction to close in its fiscal second quarter, subject to customary closing conditions.

Rebecca Feldman
Rebecca AI Business Editor online

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