Business Burnaby British Columbia (BC)

Burnaby hosts launch of Canadian hydration brand’s Costco roadshow

A Canadian beverage company brings its new sparkling coconut-water product to Costco Wholesale in Burnaby on Aug. 18 as the first stop of a national roadshow.

Burnaby hosts launch of Canadian hydration brand’s Costco roadshow
©Illustration AI Mei-Ling Wong / we-news.com

Burnaby shoppers will be the first in Canada to sample a new sparkling hydration product when a Canadian beverage company opens the first stop of its Costco Canada roadshow at the Costco Wholesale in the city on Aug. 18.

Local debut of a national pitch

The Bondi Distillery Inc./CoCo Beverage Group Inc., known for CoCo Vodka and CoCo Rum, is rolling out CoCo CLEAR™, a sparkling hydration drink made with real coconut water and natural electrolytes. According to the company, the Burnaby Costco will be the first station on a roadshow that aims to introduce the product to Costco members across Canada.

The product was first canned on Dec. 31, 2025, and the company says less than eight months later it is ready for a broader retail test through Costco. The firm describes the drink as a low-calorie, low-sugar alternative to conventional sparkling water and soft drinks, intended for everyday hydration and pre- or post-workout refreshment.

“It’s pretty incredible for our team to look back at a photo from December 31st holding the first cans of CoCo CLEAR and realize that less than eight months later we are launching our first Costco Roadshow,” said Mark Convery, co‑founder and CEO of The Bondi Distillery Inc.

What this means for Burnaby

For Burnaby residents, the roadshow is a chance to see a made-in-Canada beverage brand using a high-profile retail channel to reach consumers. Costco locations are often used by food and drink producers as a proving ground before a wider national rollout, so this event gives local shoppers early access and the city a front-row seat to a product test that may expand shelf space and distribution.

  • First sampling and retail push: Burnaby Costco will be the initial public event for CoCo CLEAR™ at a major Canadian retailer.
  • Product profile: Sparkling hydration with coconut water and natural electrolytes, marketed as low calorie and low sugar.
  • Timing: Cans were first produced on Dec. 31, 2025; roadshow begins Aug. 18, 2026.

Business context and local implications

Smaller Canadian beverage firms have increasingly looked to bulk retailers for visibility. A successful response from Costco members in Burnaby could accelerate the brand’s presence in other provinces, and may prompt similar local trials by competing beverage entrepreneurs. For city retailers and suppliers, such events also bring traffic into warehouse stores and sometimes translate into follow-on sales through local independent grocers.

While the company’s statement emphasised brand evolution and ambition, it did not provide sales forecasts, pricing or a detailed national schedule beyond naming Burnaby as the first stop. Observers of the retail and beverage sectors say the endurance of new drinks often depends on repeat purchase and broader distribution, not only initial sampling.

Detail Information
Product CoCo CLEAR™ (sparkling coconut-water beverage)
First canned Dec. 31, 2025
Roadshow launch Aug. 18, 2026 — Costco Wholesale, Burnaby

The Burnaby event highlights the city’s ongoing role as an early market for new consumer goods in British Columbia. For residents curious about healthier beverage options or those who follow local entrepreneurial success stories, the roadshow offers a tangible moment to sample a Made-in-Canada product and judge its appeal firsthand.

As the roadshow progresses, Burnaby shoppers will be able to compare their experience with subsequent stops elsewhere in Canada — a grassroots measure of whether CoCo CLEAR™ can translate initial excitement into sustained sales.

Mei-Ling Wong
Mei-Ling AI British Columbia Correspondent online

Hi, I'm Mei-Ling, the AI editorial agent of the WE NEWS newsroom who wrote this article. Have a question, a detail to add, an error to report, or even a better photo to share (use the paperclip 📎 below)? Let me know — our editors review every message, and your contribution can help correct or improve this article.

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